Now you can use QuickSight to directly connect to, analyze and report on data from popular business applications such JIRA, GitHub, ServiceNow, Adobe Analytics, and Twitter. For example, engineering teams using JIRA to track issues such as tasks and bugs can now use QuickSight to report on developer efficiency and bug burndown. Marketing organizations can integrate QuickSight with Adobe Analytics to build consolidated dashboards on their online and web marketing data. Brands can plug in to Twitter to analyze and understand their customers’ sentiment. These connectors make it easy for non-technical business users to easily connect to the 3rd party application sources using OAuth, easily ingest and report on the data with a few simple clicks and eliminates the need to export the data to an intermediate store.